Our Story
The story of #BinShakkar, a tech-driven health community to combat lifestyle diseases, begins with the convergence of two individuals with distinct but complementary life experiences and a shared passion for improving the health and well-being of others.
Subodh, a Health Enthusiast: Subodh’s journey into the world of health and fitness started early in life. He is a dedicated health freak, a marathoner who finds joy in conquering challenging terrains, and an avid trekker who thrives in the great outdoors. His passion for an active and healthy lifestyle has driven him to explore various facets of wellness, from nutrition to physical fitness.
Astha, a Health Survivor: On the other hand, Astha’s health story is one of resilience and determination. She has faced significant personal health challenges, including diabetes, the need for bypass surgery, and hypertension. These challenges, while daunting, became a catalyst for her transformation. Astha’s journey to regain her health and well-being equipped her with a profound understanding of the struggles individuals face in managing lifestyle diseases.
The Convergence: Subodh and Astha’s paths crossed at a point where their shared commitment to a healthier world brought them together. They realized that their combined experiences—Subodh’s expertise in fitness and wellness and Astha’s personal journey of overcoming lifestyle diseases—created a unique opportunity to make a meaningful impact on the lives of others.
The Birth of #BinShakkar: Together, they envisioned #BinShakkar, a community that leverages cutting-edge technology to combat lifestyle diseases. The name “BinShakkar,” meaning “without sugar” in Hindi, reflects their commitment to addressing lifestyle diseases like diabetes. #BinShakkar aims to provide individuals with a comprehensive platform for managing and preventing lifestyle diseases by offering:
- Credible Information: Access to evidence-based information and resources.
- Personalized Guidance: Tailored advice and support to suit individual needs.
- Supportive Community: A welcoming and empathetic network of like-minded individuals.
- Tech-Driven Solutions: Innovative tools and features to track progress and stay motivated.
- Expert Insights: Collaboration with healthcare professionals to provide expert guidance.
Their vision for #BinShakkar is not just about offering solutions but also about creating a community where individuals can find hope, inspiration, and the knowledge they need to lead healthier lives. Subodh and Astha are dedicated to making a positive impact on the health and well-being of countless individuals, one step at a time.
Subodh Gadgil
CEO and Founder
As a business consultant, I have come to realise that a healthy body and mind are critical ingredients for business success. #BinShakkar community is our effort to make a healthy lifestyle fun!
Astha Deshmukh
CTO and Co-Founder
Being a Tech Professional working as CTO at #Binshakkar , my prime role is to lead and drive tech innovation within the company to make lifestyle changes easier with the help of the latest technology.
Dhiraj Bajwa
CMO
Dhiraj is a dedicated healthcare professional with 8 years of experience in the medical industry, having served clients such as Mankind Pharma, Future Group, and more. He joined #binshakkar to promote sustainable living and advocate for positive lifestyle changes.
Reshma Sharma
Creative Director
Reshma Sharma is a Marketing Consultant with over 25 years rich experience, having worked on brands such as Tata Motors, Raymond, Marico, HUL, Bank of Baroda, Tata Power, etc. She comes onboard BinShakkar as a Creative Strategist. #Binshakkar
